$128600 - $212600 Year
Monday to Friday
Morning shift
Day shift
Evening shift
Night shift
Health insurance
Paid time off
Employee discount
Dental insurance
Vision insurance
401(k)
401(k) matching
Flexible schedule
Parental Leave
Tuition reimbursement
Flexible spending account
Retirement plan
Others
Amazon Software Builder Experience (ASBX) is seeking an experienced Product Marketing Manager to drive awareness and repeat engagement with software builders across all of Amazon. The ideal candidate is a passionate marketing leader who has a track record of achieving (and measuring) great results through campaigns. The marketing manager should be highly organized, able to work closely with multiple internal teams within ASBX. The individual will be responsible for helping to guide ASBX product teams with the development of campaigns executed via ASBX owned channels, including DevCon—ASBX’s internal conference for software builders across Amazon. They will be tasked with helping ASBX (Technical Product Managers)PMTs and (Software Development Managers)SDMs to identify and leverage ways to help builders and leaders learn about and engage with ASBX tools and initiatives.
Key job responsibilities
• You will help create and market compelling content to help builders understand the use cases, value propositions, tips and tricks for best usage that will help drive increased adoption and usage of ASBX tools.
• You will build programs to help increase customer engagement and service adoption.
• You will help define the strategy for how we reach our customers using different tools and channels.
• You will work closely with PMTs, SDMs, marketing, and communications teams with ownership across Amazon to co-develop generative AI messaging.
• You will develop a communications calendar and plan including well defined, measurable communications goals and a tracking dashboard.
About the team
Amazon Software Builder Experience (ASBX) was created to singularly focus on improving the experience for software builders across Amazon. We build solutions for the pain points our software builders experience, preventing them from delivering quickly and innovatively for customers. In particular we are focused on the fact that generative AI has the potential to revolutionize the tools Amazon's software builders use to do their work every day, reducing onboarding times, increasing efficiency, removing operational toil, and changing the way we drive broad modernization of our systems. With such an ambitious mission and a broad customer base across the globe, we need a robust marketing team to take the solutions to our builders' doorsteps. ASBX Product Marketing (ASBX PMM) is a team of technology marketers whose mission it is to help drive internal builder tool adoption and change management. To keep our technology ecosystem healthy and as up to date as possible; to better enable security, speed, software builder productivity, and industry standards; ASBX PMM helps to drive and iterate key messaging to customer ICs, managers and leadership. We are ultimately responsible for driving awareness and adoption of key products, tools, and initiatives across Amazon’s extensive technical community, and in so doing, increase awareness of ASBX’s mission to improve and contribute positively to the Amazon software builder experience.
We are open to hiring candidates to work out of one of the following locations:
New York, NY, USA
BASIC QUALIFICATIONS
- 7+ years of professional non-internship product marketing experience
- - A history of technology marketing to technical audiences (users not just buyers or DMs).
- - Experienced with both top down and bottom up marketing techniques
- - Experience using data and metrics to drive improvements
- - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) or Quicksight (data visualization and story-telling)
- - Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- - Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs.
- - Experience creating and contributing to top quality content for communications and marketing purposes, excellent writing skills.
PREFERRED QUALIFICATIONS
- Ideally you will have a background in engineering, technology consulting or business development in a technology-based industry
- Strong understanding of customer engagement and acquisition strategy and execution.
- Ability to manage multiple competing priorities simultaneously to meet tight deadlines and drive projects to completion
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
Communication
Leadership
Teamwork
Interpersonal
Learning/adaptability
Self-management
Organizational
Computer
Problem solving
Open mindedness
Strong work ethic
technology
Others
7+ years of professional non-internship product marketing experience
A history of technology marketing to technical audiences (users not just buyers or DMs).
Experienced with both top down and bottom up marketing techniques
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation macros charts and pivot tables) or Quicksight (data visualization and story-telling)
Experience building executing and scaling cross-functional programs or marketing campaigns from concept to completion
Experience using customer research hard data and metrics to back up assumptions generate forecasts and assess the efficacy of marketing programs.
Experience creating and contributing to top quality content for communications and marketing purposes excellent writing skills.
Business administration
On going position
In-person