$110000 - $140000 Year
Monday to Friday
Day shift
Health insurance
Paid time off
Employee discount
Dental insurance
Vision insurance
401(k)
401(k) matching
Flexible schedule
Parental Leave
Tuition reimbursement
Flexible spending account
Retirement plan
Others
Work with the Senior Manager of Lifecycle Marketing to develop strategies and lead planning, execution, and measurement to drive subscription acquisition through Roku Pay and engagement throughout all stages of the subscription customer lifecycle
Gain an in-depth understanding of the Roku customer and how their behaviors impact customer lifetime value (CLV). Use this knowledge to continually seek opportunities to further refine plans and improve tactics
Monitor and evaluate campaign results across all channels to understand performance and drive continuous optimizations
Partner with content and creative teams to produce best in class assets for subscription lifecycle marketing campaigns and deliver a targeted and personalized journey across multiple touchpoints
Work cross functionally to ensure campaign requirements and deadlines are met while also delivering the optimal customer experience
Proven planning
prioritization
and organizational skills
Skilled communicator with excellent verbal
presentation
and written communication abilities
5+ years of relevant marketing experience
preferably at a technology or entertainment company
Manufacturing
On going position
General Location, within a limited area