$75000 - $80000 Year
Monday to Friday
Day shift
Health insurance
Paid time off
Employee discount
Dental insurance
Vision insurance
401(k)
401(k) matching
Flexible schedule
Parental Leave
Tuition reimbursement
Flexible spending account
Retirement plan
Others
Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We’ve grown into one of THE most recognized global brands. We consider ourselves “relentless pioneers” that push boundaries and defy barriers. The company pushes beyond the limits of today’s technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA’s ENERGY STAR® Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices, and operations.
People | Excellence | Change | Integrity | Co-prosperity
Reporting Location:
85 Challenger Road, Ridgefield Park, NJ (Monday – Thursday In office Schedule Required)
Position Overview:
The Product Marketing Manager will create and execute product marketing plans for the digital appliances division, including go-to-market schedules, demand generation campaigns, and materials (e.g., project schedules, core messaging, packaging, promotional, and point-of- purchase advertising). Drives achievement of business KPIs such as revenue, margin, profitability, and market share objectives. Collaborates with sales and supply chain teams to ensure optimum inventory-to-sales forecast ratios and is primarily responsible for forecasting for assigned products.
Supports sales account teams, marketing teams, internal financial teams, and the Korean-based Product Planning organization (HQ). Pitches product line-up features and strategy at key customer meetings and events.
Role and Responsibilities
Creates and executes product marketing plans for a digital/home appliance category to meet KPIs
Develops go-to-market strategies, including pricing, distribution, product mix, and promotional recommendations
Lineup management – directly manage a specific appliance product segment, including lineup optimization and initiatives targeted at driving operational efficiency or responding to market challenges
Launch management – Supports and oversees all new product launch activities that contribute to the achievement of new product target volume and profit objectives, and collaborates with Demand Generation and Sales teams in developing launch schedules
Price administration – Supports, manages, or directs the management of pricing strategies by product and by segment and manages promotional roadmap for assigned products to drive sales, market share, and to ensure that market forecasts are achieved
Sales and P&L Analysis – Analyzes sales forecasts and monitors sales and marketing investments as needed for maintaining accurate target plans and inventory balance and for achieving business P&L goals
Forecasting and Inventory Monitoring and Optimization – Prepares and owns forecasts for assigned categories, collaborates with supply chain, sales, and customers to ensure appropriate inventory levels throughout the product lifecycle, and timely end-of-life (EOL) strategies
Adjusts product marketing activities as needed throughout the product's lifecycle to eliminate sell-in / sell-through bottlenecks and excess or aged inventory
Tracks weekly product sales data by account and by SKU to manage forecasts and resolve sales challenges (e.g., recommends pricing adjustments, suggests removal of product from floor, provides retailers with data-driven recommendations on which models to promote)
Collaborates with sales teams and customers to understand customer retailer strategies and challenges, and in general to provide the marketing support needed for successful selling
Conducts sales and supply chain meetings, develops weekly forecasts, and confirms the sales estimates essential for achieving supply chain efficiency and appropriate inventory levels
Works with demand generation group to develop promotional content (e.g., presentations, merchandising storyboards, website content, product spec sheets, and product use collateral)
Works with Training team to create training material for sales associates
Pitches product line-up features and strategy at key customer meetings and events
Conducts competitive market analysis using various systems as well as online research
Skills and Qualifications
Bachelor’s degree (B.A. or B.S.) required
6+ years employment in product management, product marketing, or brand marketing.
Experience in supporting (e.g., sales, customer support, supply chain) a product or technology in consumer electronics or B2B
Has worked successfully in a global, complex, matrixed environment
Ability to build strong work relationships with cross-functional teams
Excellent communication and presentation skills, with high attention to detail.
Advanced knowledge of Microsoft Excel and PowerPoint.
Sales analytics and Inventory analysis experience a plus
Must be able to report into office at 85 Challenger Road, Ridgefield Park, NJ (Monday – Thursday)
Samsung Electronics America, Inc. is committed to employing a diverse workforce, and provides Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law.
Communication
Leadership
Teamwork
Interpersonal
Learning/adaptability
Self-management
Organizational
Computer
Problem solving
Open mindedness
Strong work ethic
technology
Others
6 years
Manufacturing
On going position
Remote